Ledra Brands stopped by with their downlights from Alphabet. They have a wide variety of downlights with many options. One of these options is an activated lens designed for either the 3” or 4” aperture fixtures. Through an app, you can control the beam spread size and distribution shape.
You can customize all of their downlights by selecting from different LED modules. One unique option is a smart module that can send info to phones that are in proximity via bluetooth.
Alphabet prides themselves on having platforms that can build up so they can hit different price points depending on the level of complexity. The regular fixed downlights start at a base price and the price goes up for each additional part such as adjustability or a trimless mud-in flange.